How to disrupt an old market?
The idea was simple: Take everything you hate about other brokers and fix it. It set the course for the whole project.
- No purchase fees - Sellers get the 100%
- No sales commissions either
- Actionable and in-depth due diligence reports
- Exclusive and profitable assets only
- Assisted purchasing & personalized asset deal offerings
The challenge was to design the user experience around those USP's and direct the digital identity onto a new path to create a new product category.
Product launch — a success story
The investors.club gained traction from the get-go:
- Producthunt.com #4 product of the month
- 5/5 ratings based on 11 reviews
- Over 1.5 k upvotes in the first month
All of these positive results validated the product as the community response was overwhelmingly positive and supportive. Investors Club is live and growing each day, now you can become an investor easily!
We're on a roll
Now that we got real results, our focus shifted onto listening to user feedback and improving existing features as well as scaling the app while continuously introducing new features.
I trust in PROTOTYP to bring my idea to the market, especially for a complex product that hasn't been built yet.— A. Ilisin, CEO, Alpha Investors